People are always talking about future jobs; however very little efforts have been made towards making them tangible. The automation of mundane jobs frees people up to do more creative work. How can we educate students to see this, not as a problem, but as an opportunity. It's not about giving students job opportunities but teaching them how to create opportunities for themselves. Introducing Pearson FastForward: The first job fair for jobs that don't exist yet. An integrated campaign that simulates a glimpse into the future, and brings together experts and students creates courses for career paths before they even materialize.